Auto Importers Dialogue on Opportunities and Challenges of ASEAN Integration 2015

The Association of Vehicle Importers and Distributors (AVID) take on big picture thinking in the light of the ASEAN integration in 2015 at the 4th AVID Thought Leadership Forum with the theme “Come Unity, Setting Directions for one ASEAN.”

The activity will take place on July 30, 2014, 8:30 am, at the Asian Institute of Management Conference Center.

Keen on maximizing the benefits of having the gates opened to a wider and more vibrant regional market and riding on the sustained growth that the country is currently enjoying, AVID will hold its annual inter-industry dialogue with a panel of experts led by Dr. Cielito Habito, Chief of Party, USAID’s Trade Related Technical Assistance for Development (TRADE) Project, and Department of Trade and Industry Assistant Secretary Rafaelita Aldaba.

Topics to be pondered upon and responded to are:

1. “Defining new directions for corporate strategy in the ASEAN Economic Community” --The ASEAN Economic Community (AEC) is changing the game for all its member nations. In this new, highly liberalized environment, what directions must Philippine businesses take to maximize the benefits of the AEC? As regional integration reshapes corporate strategies, what mindset should the business sector embrace to emerge as winners in this new landscape?

2. “Building the right niche for the Philippine auto industry in the ASEAN Economic Community” – An analysis of the regional and global competitiveness of the Philippine auto industry and the proposed attitude and policy shifts the Industry can undertake to drive growth within the AEC. Of special interest is the focus on the need to build a more vigorous small and medium enterprises (SME) sector in the Philippines in order to enhance and strengthen the link between the automotive assembly sector and the local parts and components sector. In this area, the AEC can offered wider access and creates new boundaries for trade and investments.

According to AVID President Ma. Fe Perez-Agudo, “AVID is always in step with market movement and, as a member country of one of the most important economic blocks in the world today, we look forward to what the AEC has to bring for the Philippines. The AEC is changing the game for Philippine business and it’s time for us in the automotive industry to take stock, step up, and move as one, establish a policy environment and incentives structure that are synchronized with regional and global developments; push for a level playing field for the entire industry; and ultimately, uphold consumer welfare. In that way, we sustain our Industry and contribute to maintaining our country’s momentum as an emergent power player in the region.”

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